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We’ve got a smorgasbord of resources to help you get the most out of your fundraising efforts. Here’s a roundup to access some of our most popular guides, webinars, and case studies in one place!

Story Generation

Story Generation is an exclusive online event where fundraising thought leaders will help you:

– Effectively tell your organization’s unique stories
– Weave together engaging, multi-story giving initiatives
– Create a donor experience that cements long-term relationships

Giving Day Playbook

With #GivingTuesday on the horizon, everyone is gearing up for the big day. Whether you’re in the midst of your planning or just getting started we’re here to help! Our Giving Day Playbook has 8 sections that walk you through a successful strategy, from assembling your team all the way through to preparing your stewardship schedule.

Case Study: UC Santa Cruz

UC Santa Cruz hosted its 4th Giving Day on February 28, 2019. This event rallied the community around over 175 students, staff, and faculty projects. Learn how they empowered so many stories to grow the program year over year.

How to Create an Effective Crowdfunding Campaign Cycle

Ryan Lawrence has been working in the crowdfunding space for over 5 years and has seen the landscape evolve. Tune in to hear about different approaches to crowdfunding project management. Should all projects be launched at once? Or is it best to have a rolling docket? Learn about the pros and cons of each strategy and discover which will work best for your organization.

The Fundraiser’s Guide to Social Advertising

Social media is critical in creating a brand narrative, but are your followers seeing your content? Check out this guide to learn how to leverage social ads for your fundraising. Learn how to:

  • Create compelling social ads
  • Utilize unique social platform interfaces
  • Drive traffic to landing pages that convert

Case Study: Border War – CSU VS UWyo

Colorado State vs. Wyoming State border war

In 2018, the University of Wyoming and Colorado State University competed in the Border War football game for the 110th time. This ongoing rivalry, founded in 1899, was accompanied this year by a fundraising effort that capitalized on the upcoming event to encourage donations to each school’s respective athletic program.

How to Tell a Compelling Story

Learn why stories are integral to fundraising success, how to focus on the perspective of one VS many, what narrative types you can use to inspire impact, and overall best practices across industries.

The Storyteller Training Workbook

Fundraising campaigns require planning and collaboration to achieve the highest level of success. Use the Storyteller Training Workbook to prepare your campaign for success.

In this workbook, we help you:

  • Build your team
  • Set your goal and develop a budget
  • Create your video and images
  • Tell your story
Kaylen Merritt
Author: Kaylen Merritt
Katie Haystead

Katie Haystead

Senior Vice President, Partnerships

With over a decade of experience working with K12 schools and higher education institutions’ fundraising efforts, Katie Haystead now oversees the partnerships team at Community Funded. Her passion for partner success and satisfaction aligns with Community Funded’s priorities and Katie’s unique background is well suited to manage the day to day operations of our partnerships team as well as new market acquisition.

Prior to joining the team at Community Funded, Katie served many roles within the Fundraising Division at Ruffalo Noel Levitz. Her experience ranges from working onsite and remotely with clients executing phonathon programs, developing annual giving strategies, onsite consultations and also developing multichannel strategies allowing for strong synergy between annual giving channels and creating strong major and planned gift pipelines.

Katie is based in Metro Detroit and is a graduate of Central Michigan University, where she worked for the phonathon for 3 years while working towards her History Major.

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Kim Jennings

Kim Jennings

Senior Generosity Strategist, Generis

Kim Jennings, CFRE is a skilled fundraising leader who believes in the power of Christian education to raise up thoughtful, strong, committed leaders who can make our world a better place for all.

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Kim Jennings

Todd Turner

Director of Digital Strategies, Generis

In addition to his 11 years overseeing Chuck Swindoll’s Insight Living Ministries communications department, Todd Turner has worked as a digital strategist for faith based organizations across the globe..

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Kim Jennings

Jennifer Perrow

Senior Generosity Strategist, Generis

Jennifer is a skilled fundraising and communications professional who helps ministries articulate vision, communicate mission, and raise abundant funds to advance Kingdom priorities.

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